The introduction of SDS®-ONE APEX4
realizes online ordering.
Global Style Co., Ltd.
Global Style was founded in 1928 as a fabric wholesaler and has over 95 years of experience as a custom suit specialty store. In Japan, it offers approximately 5,000 types of fabrics, the largest selection in the industry, and provides custom suits tailored to various occasions such as business, formal events, ceremonies, and casual settings. "We want businessmen to enjoy custom suits more easily. We provide a new way of experiencing custom suits." With this vision in mind, the brand "Global Style" was born under the concept of "ENJOY ORDER!"
Introduction of SDS®-ONE APEX4
Global Style offers a wide range of products, including custom suits for men, women, and children. While in-store measurements are required for the initial purchase, they were considering providing an online ordering service for customers who wish to repeat their orders for custom suits and shirts. However, they faced the challenge of needing to showcase many fabrics and styles on their website, which required the difficult task of preparing the necessary product images. That is when they decided to implement SDS®-ONE APEX4.
As a result, as long as the fabric is prepared, images of a model wearing a suit with the fabric can be simulated easily, making it look as if an actual custom suit has been tailored. This has enabled the launch of the online ordering service.
Benefits of using SDS®-ONE APEX4
"I am confident that the images we create are accurate representations of the actual fabric colors and designs," says Mr. Murakami from Marketing Headquarters. "Above all, the biggest advantage is that we have resolved the challenge of not being able to show the finished product in advance, due to the nature of custom orders. Before using SDS®-ONE APEX4, we only envisioned using images for our online ordering service, but in reality, they have also been useful in sharing finished images of custom suits and shirts on social media."
Using SDS®-ONE APEX4, Global Style has successfully and efficiently enhanced its services. Initially, there was some uncertainty with the operation, but thanks to the SHIMANAVI® e-learning system and support from SHIMA SEIKI, even those without prior experience were able to learn how to use the software.
The company will continue to enable smooth ordering of custom-made suits and deliver them to customers at reasonable prices.
Global Style Co., Ltd.
| Established | 1928 |
| Location | Osaka, Japan |
| Type of business | Management of specialty stores for custom suits and custom shirts, as well as sales of fabrics |
| Website | https://www.global-style.jp/ |
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